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Strategic Management
Curriculum
4 Sections
16 Lessons
8 Hours
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Strategy Foundations
4
1.1
What Strategy Is and Is Not
30 Minutes
1.2
Mission, Vision and Values That Guide
35 Minutes
1.3
The Strategy Process
28 Minutes
1.4
Levels of Strategy
37 Minutes
Strategic Analysis
4
2.1
External Analysis: PESTLE and Five Forces
32 Minutes
2.2
Internal Analysis: Resources and Capabilities
20 Minutes
2.3
SWOT Done Properly
31 Minutes
2.4
Competitive Advantage Sources
35 Minutes
Strategic Choices
4
3.1
Generic Strategies: Cost, Differentiation, Focus
28 Minutes
3.2
Growth Options: Build, Buy, Partner
32 Minutes
3.3
Business Model Innovation
38 Minutes
3.4
Portfolio Decisions
21 Minutes
Execution
4
4.1
From Strategy to Objectives and OKRs
26 Minutes
4.2
Strategic Initiatives and Governance
33 Minutes
4.3
Monitoring and Adapting Strategy
35 Minutes
4.4
Course Project: Strategy Review of a Company
19 Minutes
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