Design and Creative
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Graphic Design Fundamentals
Use colour, typography, layout and composition to design clear, professional visuals for print and digital, from a client brief to print-ready and screen-ready files.
About this course
Design with confidence. Master color, typography, layout, and composition to create striking visuals for print and digital.
What you will learn
- Evaluate any design for clarity, relevance, usability and craft and explain how to improve it
- Build colour palettes and type systems that suit a brand and pass contrast checks
- Apply balance, contrast, hierarchy, alignment, proximity and white space to organise a layout
- Set up and use grids to produce consistent single-page and multi-piece designs
- Write a design brief, create a moodboard and manage client feedback against agreed goals
- Prepare print-ready PDFs with bleed and correctly sized screen files for social media and the web
Curriculum
Module 1Design Foundations4 lessons
- 1What Makes Design Good Free preview
- 2The Elements of Design: Line, Shape, Space
- 3Colour Theory Essentials
- 4Typography Basics
- QModule quiz (4 questions)
Module 2Principles in Practice4 lessons
- 5Balance, Contrast and Hierarchy
- 6Alignment and Proximity
- 7Grids and Layout Systems
- 8White Space as a Tool
- QModule quiz (4 questions)
Module 3Working as a Designer4 lessons
- 9Design Briefs and Client Needs
- 10Moodboards and Inspiration
- 11Choosing and Pairing Fonts
- 12Preparing Files for Print and Screen
- QModule quiz (4 questions)
Module 4Portfolio Projects3 lessons
- 13Design a Poster from Brief
- 14Design a Social Media Set
- 15Course Project: Mini Brand Sheet
- QModule quiz (4 questions)
PFinal project: Mini Brand Sheet and Launch Kit for a Local Business
Who this course is for
- Complete beginners who want to design their own flyers, posts and brand materials
- Small business owners, marketers and administrators who create visuals for their organisation
- Aspiring freelance designers who want a structured foundation and portfolio pieces
Requirements
- A computer or laptop with internet access; a tablet or phone can be used for some exercises
- A free design tool such as Canva or Figma (paid tools like Adobe or Affinity apps are optional)
- No prior design experience needed; paper and pencil for sketching
What is included
Written lessons
15 lessons, each with a practical exercise and key points to remember.
Module quizzes
A short quiz at the end of each module. Pass mark 70%, and you can retake it.
Final project
Mini Brand Sheet and Launch Kit for a Local Business. A practical brief with steps and a way to check your own work.
Certificate
A certificate of completion from EMFAD Courses with a unique code anyone can verify.
How the certificate works
Complete every lesson and pass every module quiz with 70% or more. Your certificate then appears in your learner area, ready to print or save as PDF. It shows your name, the course title, the completion date and a unique code. It is a certificate of completion from EMFAD Courses, not an accredited qualification.
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