Management and Leadership
Agile and Scrum Master Essentials
Lead agile teams. Master Scrum roles, ceremonies, and artifacts to deliver value iteratively and prepare for certification.
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Business Analytics for Managers
Use data to make better management decisions by asking answerable questions, choosing the right KPIs, reading analysis critically and turning metrics into action, with no coding required.
About this course
Make decisions with data instead of gut feel. Learn to read dashboards critically, brief analysts effectively, and turn metrics into management action, no coding required.
What you will learn
- Apply a data-informed decision framework that combines evidence with management judgement.
- Turn vague business concerns into precise, answerable questions and clear analyst briefs.
- Select and define KPIs that balance leading and lagging indicators and resist gaming.
- Interpret trends, seasonality, comparisons and A/B test results correctly.
- Read dashboards and challenge analysis constructively, spotting common pitfalls such as confusing correlation with causation.
- Design a metrics framework and review rhythm, and present data-based recommendations to executives.
Curriculum
Module 1Analytics Mindset4 lessons
- 1Making Decisions with Data Free preview
- 2Descriptive, Predictive, Prescriptive Analytics
- 3Asking Answerable Business Questions
- 4Data Quality: Garbage In, Garbage Out
- QModule quiz (4 questions)
Module 2Core Analysis Skills4 lessons
- 5Key Business Metrics and KPIs
- 6Trends, Seasonality and Comparisons
- 7Correlation vs Causation for Managers
- 8A/B Testing Essentials
- QModule quiz (4 questions)
Module 3Working with Data Teams4 lessons
- 9Briefing Analysts Effectively
- 10Reading Dashboards Critically
- 11Challenging Analysis Constructively
- 12Data Storytelling for Executives
- QModule quiz (4 questions)
Module 4Analytics in Action3 lessons
- 13Building a Metrics Review Rhythm
- 14Common Analytics Pitfalls in Business
- 15Course Project: Metrics Framework for Your Unit
- QModule quiz (4 questions)
PFinal project: Metrics Framework for Your Unit
Who this course is for
- Managers and team leaders who receive reports and dashboards and must act on them.
- Business owners who want to run their organisation with better evidence.
- Professionals moving into management who work alongside analysts or data teams.
Requirements
- A computer or tablet with an internet connection and a spreadsheet application.
- Some management or business experience; familiarity with basic percentages and averages.
- No coding or statistics background is required.
What is included
Written lessons
15 lessons, each with a practical exercise and key points to remember.
Module quizzes
A short quiz at the end of each module. Pass mark 70%, and you can retake it.
Final project
Metrics Framework for Your Unit. A practical brief with steps and a way to check your own work.
Certificate
A certificate of completion from EMFAD Courses with a unique code anyone can verify.
How the certificate works
Complete every lesson and pass every module quiz with 70% or more. Your certificate then appears in your learner area, ready to print or save as PDF. It shows your name, the course title, the completion date and a unique code. It is a certificate of completion from EMFAD Courses, not an accredited qualification.
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