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Franchise Business: Buying and Running
Evaluate a franchise opportunity with confidence, understand the agreement and full costs, and launch and run a franchised business that follows the system and turns a profit.
About this course
Evaluate, buy, and operate a franchise. Understand franchise agreements, fees, territory, and the day-to-day systems that make a franchise profitable.
What you will learn
- Explain how franchising works and compare a franchise with starting an independent business
- Estimate the full cost of a franchise, including initial fees, ongoing royalties, set-up capital and working capital
- Evaluate franchise opportunities using financial, legal and operational criteria and spot red flags
- Review the key clauses of a franchise agreement and prepare questions for an advocate and existing franchisees
- Plan financing, site selection and a structured first 100 days after launch
- Operate profitably within the franchise system and run effective local marketing
Curriculum
Module 1Franchise Foundations4 lessons
- 1How Franchising Works Free preview
- 2Franchise vs Independent Business
- 3The Franchise Landscape and Sectors
- 4Costs: Fees, Royalties, Capital
- QModule quiz (4 questions)
Module 2Choosing Well4 lessons
- 5Evaluating Franchise Opportunities
- 6Reading the Franchise Agreement
- 7Talking to Existing Franchisees
- 8Red Flags and Due Diligence
- QModule quiz (4 questions)
Module 3Getting Started4 lessons
- 9Financing a Franchise Purchase
- 10Site Selection and Setup
- 11Training and Launch Support
- 12Your First 100 Days
- QModule quiz (4 questions)
Module 4Running and Growing3 lessons
- 13Operating Within the System
- 14Local Marketing as a Franchisee
- 15Course Project: Franchise Evaluation Report
- QModule quiz (4 questions)
PFinal project: Franchise Evaluation Report
Who this course is for
- Aspiring business owners considering buying a franchise
- Existing franchisees who want to run their outlet more profitably
- Investors and professionals evaluating franchise opportunities for themselves or clients
Requirements
- No previous business ownership experience is needed
- A spreadsheet application for the cost and cash flow exercises
- Willingness to contact franchisors and existing franchisees for research
What is included
Written lessons
15 lessons, each with a practical exercise and key points to remember.
Module quizzes
A short quiz at the end of each module. Pass mark 70%, and you can retake it.
Final project
Franchise Evaluation Report. A practical brief with steps and a way to check your own work.
Certificate
A certificate of completion from EMFAD Courses with a unique code anyone can verify.
How the certificate works
Complete every lesson and pass every module quiz with 70% or more. Your certificate then appears in your learner area, ready to print or save as PDF. It shows your name, the course title, the completion date and a unique code. It is a certificate of completion from EMFAD Courses, not an accredited qualification.
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