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Canva for Marketing Design
Use Canva to produce on-brand social posts, presentations, print materials and short videos quickly, with layouts and typography that look professional rather than template-made.
About this course
Design without a designer. Use Canva to quickly create social posts, ads, and marketing materials that look professional.
What you will learn
- Navigate the Canva workspace confidently and choose the plan that fits your needs
- Customise templates so your designs look original and consistent with your brand
- Set up and apply a brand kit of colours, fonts and logos across all your designs
- Apply layout, hierarchy, photo and colour principles to create clear, professional designs
- Produce social posts, stories, presentations, one-pagers, flyers, print items and simple videos for a campaign
- Plan and batch-produce a month of content and collaborate with a team using sharing, comments and folders
Curriculum
Module 1Canva Quick Start4 lessons
- 1The Canva Workspace and Plans Free preview
- 2Templates: Using Without Looking Generic
- 3Brand Kits: Colours, Fonts, Logos
- 4Organising Your Projects
- QModule quiz (4 questions)
Module 2Design Skills in Canva4 lessons
- 5Layouts and Grids in Canva
- 6Photos, Frames and Filters
- 7Text Effects and Hierarchy
- 8Elements, Icons and Charts
- QModule quiz (4 questions)
Module 3Marketing Assets4 lessons
- 9Social Posts and Stories at Scale
- 10Presentations and One-Pagers
- 11Flyers, Posters and Print Items
- 12Simple Video and Animations
- QModule quiz (4 questions)
Module 4Working Smart3 lessons
- 13Content Calendars with Batch Design
- 14Team Collaboration in Canva
- 15Course Project: Campaign Asset Pack
- QModule quiz (4 questions)
PFinal project: Campaign Asset Pack
Who this course is for
- Small business owners, entrepreneurs and freelancers who create their own marketing materials
- Marketing assistants, social media managers and communications officers
- Anyone who needs professional-looking designs without hiring a designer
Requirements
- A free Canva account (a paid plan is optional; the course shows which features need one)
- A computer with a modern web browser is recommended; the Canva mobile app works for some exercises
- Your logo, brand colours or a real business or cause you can design for
What is included
Written lessons
15 lessons, each with a practical exercise and key points to remember.
Module quizzes
A short quiz at the end of each module. Pass mark 70%, and you can retake it.
Final project
Campaign Asset Pack. A practical brief with steps and a way to check your own work.
Certificate
A certificate of completion from EMFAD Courses with a unique code anyone can verify.
How the certificate works
Complete every lesson and pass every module quiz with 70% or more. Your certificate then appears in your learner area, ready to print or save as PDF. It shows your name, the course title, the completion date and a unique code. It is a certificate of completion from EMFAD Courses, not an accredited qualification.
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